Instagram Analysis

The Fratelli's often use their Instagram to share clips from live shows, like short videos of the band performing on stage. These posts give fans a glimpse of the atmosphere and energy of their concerts. They also post behind-the-scenes photos from rehearsals, studio sessions, or casual moments with the band. This makes the page feel more personal and helps followers feel closer to them. Another type of post they use is promotional content, such as announcing a new single, album, or tour date, usually with simple graphics to catch people’s attention.

For my own account, I want to use similar ideas. For example, I could post clips from my storyboard or short behind-the-scenes photos while filming the music video. I could also make announcement posts when new drafts or scenes are uploaded. Stories could include small polls or questions so followers can interact with the page. Looking at how The Fratelli's use their Instagram helped me understand how artists keep their audience engaged in a simple and authentic way. By doing something similar, I want my account to feel interactive and personal, so viewers feel involved in the creative process.